We looked at conversation gaps in problem discovery
Solution Discovery Conversational Gap
DO NOT ask your target customer about your solution. Ask them about what SOLUTION would make their TASK easier.
This might be a competitor’s SOLUTION. Understand why and figure out what would make it better.
If this seems impossible it’s probably because you have already assumed and built a solution.
Doing things better
You cannot help me do things better if you don’t understand how I currently get them done.
You need to know what I like about my current options for getting things done, and how this can be improved(simpler, faster, cheaper…).